![](https://images.squarespace-cdn.com/content/v1/5e1ef188fbbdfa337cd06170/441e467c-13f9-4e09-a372-e6eb6c7addc0/four-plus-title-background.jpg)
Four+ – Four is the magic number for this grid based visual identity.
Visual Identity
Logo Design
Branding
Guidelines
Graphic Design
Presentation Design
Based in the Cayman Islands, FOUR+ has a wealth of experience spanning almost two decades in providing businesses support for 360 marketing, human resources and business operations. They collaborated with Studio.rh to create a focussed identity that captures the brands extensive services and adaptability.
The creative concept is centred around a four sided “building block” grid format that was conceptualised to represent the bespoke service packages that FOUR+ offers, whilst the grid icon also encompasses the letter ‘f’ and the plus symbol. Combining this with a boldly uplifting colour palette and an expressive pattern system that elevates the final identity and creates an inspiring and distinctive brand image.
![](https://images.squarespace-cdn.com/content/v1/5e1ef188fbbdfa337cd06170/4ccdddb5-d2f9-4450-985f-6b51476839b6/f-logo.jpg)
![](https://images.squarespace-cdn.com/content/v1/5e1ef188fbbdfa337cd06170/27e2eede-2849-43b3-b945-ca3b470d04fa/business-card-designs.jpg)